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Ronald Yaros

Portrait of Ronald Yaros

Ronald Yaros

Director, Digital Engagement Lab, Philip Merrill College of Journalism

Latest Papers

The Digital Engagement Model: New Content Strategies to Capture and Sustain Attention

| Springer -Palgrave - McMillan
Author(s): Ronald Yaros, Reid Williams
UMD Author(s): Ronald Yaros


Varying the Style of Headlines and their Amount of Information Influence Users’ Selection and Engagement.


Author(s): Ronald Yaros, Md Mahfuzul Haque, Md Main Uddin Rony, et. al
UMD Author(s): Ronald Yaros


The Digital Engagement Model


Author(s): Ronald Yaros
UMD Author(s): Ronald Yaros


Completing College Writing Assignments on Mobile Phones: Comparing Students’ Attitudes and Engagement Across Disciplines and Age

| Journalism & Mass Communication Educator
Author(s): Ronald A. Yaros, John Misak
UMD Author(s): Ronald Yaros


Piloting Health Text Messages for Rural Low-Income Mothers: Effects of Source Similarity and Simple Action Steps

| Health Promotion Practice
Author(s): Aldoory, L., Yaros, R.A., Prado, A.A., et. al
UMD Author(s): Ronald Yaros


Incorrect terms used to portray possible cell phone risk

| Newspaper Research Journal
Author(s): Yaros, R.A., Powers, E., Oh, S.-K.
UMD Author(s): Ronald Yaros


Cultivating support for nonprofit news organizations: Commitment, trust and donating audiences

| Journal of Communication Management
Author(s): Powers, E., Yaros, R.A.
UMD Author(s): Ronald Yaros